Insights

The Wellness Gap: The Four Tensions Breaking Modern Wellness

The wellness industry is booming, but people are burned out. Here’s what our national study reveals about the reality of wellness today.

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Insights

What is a Brave Brand?

Yankee Candle Classic jar candle redesign featuring Cucumber Mint Cooler, Midsummer's Night, and Fresh Cut Roses scents with updated packaging and immersive scent-inspired photography — packaging redesign by Beardwood

News & Press

Yankee Candle

katie sadow, our design director, in a green beanie surrounded by rocks - beardwood

Team

Welcome Katie Sadow, Design Director

dupe green text on brown with risograph texture - beardwood

Insights

The Value Spiral

before and after of oikos yogurt packaging with stats underneath - beardwood

Insights

Recipe for Predicting Redesign Success

suavitel detergent bottle with roses of different colors surrounding it with a tag in the upper left corner saying muse awards 2026 silver winner - beardwood

News & Press

Suavitel Rebrand Muse Design Silver Award Winner

Team

Stephanie Primus Promoted to Managing Director

rotating gif of different branding identity projects and a photo of creative director esther li - beardwood

Team

Welcome, Esther Li, Creative Director

effie lions logo with "where imagination becomes impact" under it with stripe graphics in the corner - beardwood

News & Press

Effie LIONS Foundation Launches Their New Brand at Cannes

an image of maddie rosemurgy on the left with type on the right saying welcome maddie rosemurgy associate strategy director - beardwood

Team

Maddie Rosemurgy Joins Our Team as Associate Strategy Director

News & Press

Brave New Beverage World: Ryan Lynch reports for the Dieline

the words "ai agents" made up of stickers on a black background - beardwood

News & Press

What It Takes to Build Brand Personality Into AI Agents: Ryan Lynch in LBB Online

Past Updates

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